Not So Originally Real, Man!

2014_04_03_21_0_b

https://www.youtube.com/watch?v=XXP74qdw6-o

[Please click on the above youtube link to see who copied who]

Blindly copying (sometimes, just a little adaptation of) ideas from preceding works is one of the not-so-good practices in the advertising scene in Bangladesh. Youtube has become the ready source of ideas. It’s really great! The practice of getting ideas from other fields of human endeavor and applying to advertising is diminishing. The practice of producing  a slightly modified version (sometimes, there’s no modification at all) of a previous work from the same field is now popular just the way a selfie is.

 

 

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